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Home ID Your persona says who you are.
Home ID says what your home therefore has to do.

Your Home ID is the guide to the design decisions that are right for your persona, with the full reasoning behind every one of them. It is not a style, and not a mood board.

Your persona result is free · the Home ID is US$9 · one report, yours to keep

1report20sectionsUS$9once
A Home ID open on a tablet: the design rules page, with the palette, the materials and the light each given their own answer and its reasoning.
What you get
Home ID · “What does my home have to do?” What your home
has to do

If a layout fails two of these four rules, it is the wrong layout — however good it looks.

Every persona has a pattern that quietly undoes their home. Yours is known — so these are not warnings, they are plan requirements.

Habits attach to places rather than to intentions — a repeated act becomes automatic when it has a stable setting.

What is inside

Every one of them is written for your persona, and every one carries the reasoning that produced it.

Your home doesn’t need to become more perfect. It needs to become more you.

The unlock

Your persona result is free. Your Home ID is US$9.

The full result — your Persona ID and your whole Lifestyle universe — costs nothing and is complete, not a sample. Home ID is the one thing behind a price, because it turns who you are into what your home has to do.

US$9 one report · yours to keep
credits toward the Persona Book

The unlock is offered after your result lands — never before it.

Why it works · the system only serves

No generic AI outputs. The library it reads from is pre-curated by an interior architect.

The library and all of its reasoning is pre-curated and controlled by an interior architect, and the AI is putting it together and delivering it to you.

The Studio L1 Method

The continuous life cycle of our design journey.

Six stages: each one answers a question, and each one gives you value on its own while still being part of the bigger process. Your Home ID is the third — Environment: how your home has to be, and why.

01Free

Identity

“Who am I, before any room design?”

Your values, your motivation, your preferences. Know yourself before designing your life. Everything downstream depends on getting this right first.

02In your result

Lifestyle

“How do I actually want to live?”

The way you want to live, based on the persona profile. The habits, rituals and priorities that make up how you actually spend your hours.

03US$9

Environment

“How does my home have to be and why?”

Spaces that support your energy, focus and wellbeing. The architecture itself — light, layout, material, flow.

04From US$109

Experience

“How does it feel to be here?”

See your space coming to life — how the home feels to move through.

05First to open

Wellbeing

“How can this home benefit me the most?”

Small intentionally made improvements, that make your home become the sanctuary of everyday life. Ordinary moments get calmer, easier, better.

06Soon

Future Possibility

“What am I building toward next?”

You are not stagnant; you are growing and changing, and so should your home.

US$129All three

The Book Set

“How do I stop spending the budget twice?”

Design a life that feels like you and turn it into a dream home brief you can hand to your builder.

Not sure where to start, or whether your room fits? Write to Studio L1.

And the other fourteen

Your Home ID is yours. The other fourteen directions live in the Persona Book.

Fifteen persona profiles, each with its identity and lifestyle sections and its home section. 441 pages.

The Persona Book · US$89
Newsletter

Take the method with you.

One letter a month on designing a home from who you are. The persona test is free and takes ten minutes whenever you are ready.

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